This is an edited recording of the "American Idol Doctors" panel at Healthcamp Minnesota that took place on October 24th, in Minnespolis, MN. Moderated by Chris Bevolo with Interval Marketing, this panel features Chris Boyer, with HealthGrades and author of… Continue

I had the pleasure to attend this year's Healthcare Internet Conference in Las Vegas this year - sponsored by greystone.net. This was the first time I attended, and will return again. It featured great keynote speakers and topics, breakout sessions facilitated by hospitals that have learned best-practices, and (above all) the ability to learn new ideas and engage in great conversations. It was also a bonus to meet people that I h… Continue

In this interview with Albert Maruggi, president of Provident Partners and host of the "Marketing Edge" podcast, Chris Boyer covers topics of why podcasts are a good medium for hospitals to include as part of their online marketing strategy, the types of podcasts there are, the ideal length and suggestions on why audio is a compe… Continue

Patrick Singson and Chris Boyer, with www.HospitalOnlineMarketing.com, discuss the importance of hospital marketers to build their social media map. In this video, they explain how a hospital website should contain authoritative content, but that social media should be used to house "near-authoritative" content - like blogs, audio, video and microblogs. This video also describes how to build out a social media plan that will allow content to easily be distrib… Continue