Hospital Online Marketing Education

Using web strategies & social media to enhance your hospital marketing efforts

Stephanie Noble

Questions about Social Media as a Tool for Hospitals

Are hospitals having success with social media marketing campaigns?
What tools are hospitals using to judge the effectiveness of their social media marketing campaigns?
What tools are hospitals using to find the right audience or key influencers in social media?
Are hospitals using social media as a tool for customer service and customer relations?
Are hospitals tracking the success of their online customer service engagements?

My company is finalizing a tool and we're exploring its uses for hospitals. Learn a little about our desire for beta users at http://bit.ly/Q34rr and about our company at http://www.PadenNoble.com

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Christopher Boyer added a blog post
Many hospital marketers mistake their social media marketing effectiveness by measuring either "actionable" items (such as posting three tweets a day or two Facebook updates a week) or by measuring the number of friends, fans and followers they...
5 hours ago
A video by Christopher Boyer was featured
While studies show people like to friend companies on Social Media, in order to attract those loyal friends and followers, your hospital should build a perso...
on Wednesday
Christopher Boyer added a video
While studies show people like to friend companies on Social Media, in order to attract those loyal friends and followers, your hospital should build a perso...
on Wednesday
Geoff Wedgwood and Marti Naegeli joined Hospital Online Marketing Education
November 23

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