Hospital Online Marketing Education
Using web strategies & social media to enhance your hospital marketing efforts
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Steve - I think your observations, recommendations and story are great. But I'd disagree that Content is King. I think your post conclusively proves that Context is the real King when it comes to online Content. Sounds like you had all the right Con…
In the new world of online marketing, significant attention has been given to social media tools such as Facebook and Twitter and the role of Search Engine Optimization (SEO). While our hospitals have spent a considerable amount of time developing o…
At Provena Health we've also had great success filming physician "Philosophy of Care" videos which are 30 to 90 second clips where patients can get to know a potential physician. We've had several of these videos watched over 250 times in five month…
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- Which company are you with?
- Provena Health
- Which online websites/social networks do you belong to (please list the links)?
- Facebook, LinkedIn, Twitter, www.provena.org
Steve Leibforth's Blog
Content is Still King
In the new world of online marketing, significant attention has been given to social media tools such as Facebook and Twitter and the role of Search Engine Optimization (SEO). While our hospitals have spent a considerable amount of time developing our social media presence, we’ve recently refocused our attention to the content on our sites.
If thousands of visitors are sent to our web sites from Google, Facebook and Twitter and we do not answer their questions or provide them with valuable i… Continue
If thousands of visitors are sent to our web sites from Google, Facebook and Twitter and we do not answer their questions or provide them with valuable i… Continue
Posted on August 30, 2009 at 2:36pm — 1 Comment
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In part two of this interview, Lee Aase, manager of syndication and social media for the Mayo Clinic speaks with Chris Boyer, author of www.HospitalOnlineMar...
In part two of this interview, Lee Aase, manager of syndication and social media for the Mayo Clinic speaks with Chris Boyer, author of www.HospitalOnlineMar...
In part two of this interview, Lee Aase, manager of syndication and social media for the Mayo Clinic speaks with Chris Boyer, author of www.HospitalOnlineMarketing.com, about his 35 thesis for social media, how the adoption of social media is tra…
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