Hospital Online Marketing Education
Using web strategies & social media to enhance your hospital marketing efforts
Featured Videos
All Videos (29)
HOME Quick Tip #6 - The Inconvenience of integrated marketing
This quick tip illustrates how integrated marketing campaigns can be inconvenient to patients, an... Christopher Boyer Nov 22 10 views
HOME Quick Tip #5 - What's the ROI of Twitter?
Chris Boyer, from www.HospitalOnlineMarketing.com, provides a quick perspective on if people can ... Christopher Boyer Nov 21 12 views
HOME Quick Tip #4 - How to get followers on Social Media
If you are trying to get fans, friends or followers on social media, you need to give them someth... Christopher Boyer Nov 20 13 views
HOME Quick Tip #1 - Social Media Monitoring
Don't forget to use Google Alerts to set up alerts not only on your hospital and your hospital br... Christopher Boyer Nov 16 13 views
HOME Quick Tip #3 - YouTube is second largest search engine
Consider marketing via video to attract a larger audience and increase conversions. Christopher Boyer Nov 16 13 views
HOME Quick Tip #2 - Twitter-friendly marketing
Be sure to create press releases and other marketing material with titles that are "twitter-frien... Christopher Boyer Nov 16 10 views
HOME #17 - Podcasting as part of your Hospital Online Marketing Strategy
In this interview with Albert Maruggi, president of Provident Partners and host of the "Marketing... Christopher Boyer Oct 26 9 views
HOME #16 - Building your social media map
Patrick Singson and Chris Boyer, with www.HospitalOnlineMarketing.com, discuss the importance of ... Christopher Boyer Oct 18 13 views
HOME #14 - Responding to online complaints (a primer in online reputation management)
Chris Boyer and Patrick Singson, of www.HospitalOnlineMarketing.com, discuss the best ways hospit... Christopher Boyer Oct 5 13 views
HOME #13 - Be Everywhere (advice to hospitals on online marketing)
BE EVERYWHERE - hospitals today are facing a difficult challenge - how to combine effective offli... Christopher Boyer Sep 30 18 views
HOME #12 - Using Facebook for Hospital Online Marketing
Chris Boyer, author of the blog www.hospitalonlinemarketing.com, interviews Steve Leibforth, Seni... Christopher Boyer Sep 22 30 views
HOME #10 - Discovery vs. Searching for Online HealthCare
Patients seeking healthcare online have two completely different ways in which they can find rele... Christopher Boyer Sep 8 13 views
HOME #11 - Top Social Media Marketing Myths (for Hospitals)
In this video, Chris Boyer, Online Marketing Specialist, and Patrick Singson, Sr. SEO Analyst of ... Christopher Boyer Sep 8 13 views
HOME #9 - Involving Physicians in your Hospital Online Marketing Strategy
A video discussing how hospitals can use physicians as a way to extend their online marketing eff... Christopher Boyer Aug 9 31 views
HOME #7 - The Typical Online Healthcare Decision Path
n this video, Chris Boyer, Online Marketing Specialist, explains the typical path patients make w... Christopher Boyer Jul 20 32 views
HOME #6 - Local SEO & Search (It's Where You're At)
Chris Boyer, online marketing specialist, interviews Richard Haussman, Local SEO & Search Spe... Christopher Boyer Jul 14 28 views
HOME #5 - Offline vs. Online Marketing for Hospitals 09:28
In this video, Patrick Singson, Sr. SEO Analyst, interviews Chris Boyer, Online Marketing Special... Christopher Boyer Jul 3 37 views
HOME vidcast #3 - "The Ecology of Online Marketing"TM; 17:45
In this video, Patrick Singson, Sr. SEO Analyst, and Chris Boyer, Online Marketing Specialist, di... Christopher Boyer Jun 22 76 views
Part One 09:55
This presentation was part of a series of webinars held by speakers of the upcoming Health Care N... Jordan Sanders May 11 18 views
Need Help With Social Media? YouTube video 0:37
--Short, and guaranteed to draw a laugh-- Do you have questions about Social Media: twitter, fac... Jordan Sanders May 11 21 views
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